Thailand Bets on Exhibitions to Pull FDI, Supercharge $44.5bn Creative Economy
Thailand is overhauling its exhibition industry strategy, shifting from high-volume trade shows to a model designed to attract foreign direct investment (FDI), forge manufacturing partnerships, and scale its $44.5 billion creative economy. The Thailand Convention and Exhibition Bureau (TCEB) said it will reposition business events as tools for capital formation and industrial upgrading, rather than





