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Australian Shoppers Boost Q4 Economy Amid Discounts

Australian retail sales dipped in December as payback for a Black Friday splurge the month before, but discounting helped shoppers make a desperately-needed contribution to economic growth over the whole.

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Awkward Ads Creates Innovative Campaign for Gen Z in Iraq

Creative agency Awkward Ads has partnered with Mountain Dew and Doritos to launch a daring new campaign aimed at capturing the adventurous spirit of Gen Z in Iraq.  Awkward Ads.

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US Retail Sales Surge 3.8% During Holiday Season

This Christmas season proved to be a merry one for US retailers, with retail sales increasing 3.8% year on year from November 1 to December 24, according to insights from.

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Hong Kong Retailers Adapt to Online Shift as Stores Close

Hong Kong’s retail industry is undergoing significant changes, with many brands shifting strategies as residents increasingly shop online and head across the border to mainland China for better deals. Jeanette.

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Amazon Aware of Warehouse Injury Risks, Report Finds

Amazon pushes its US warehouse workers to fulfill orders at speeds that could cause high rates of injury despite being aware of the risks, an investigation led by Senator Bernie.

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Featured Profiles

Spicing Up the World with Bold Flavours

Meet the trailblazing trio behind Naagin — Mikhel Rajani, Arjun Rastogi, and Kshitij Neelakantan —who are redefining Indian condiments with their bold, flavorful hot sauces. United by a shared vision.

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Dubai Gets Middle East’s First Textile Recycling Facility

Landmark Group has inaugurated the first textile recycling facility in the region in Dubai World Central, marking a significant step towards waste reduction and sustainability promotion in the Middle East..

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Mondelez Explores Takeover of US Chocolate Maker Hershey

Mondelez International Inc., the snacks and sweets company, is exploring an acquisition of iconic US chocolate maker Hershey Co., in a potential deal that would create a food giant with.

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Awkward Ads and Lay’s Celebrate Iraq’s Culinary Heritage

Lay’s has introduced three new flavours – Kebab, Burger, and Dolma – to capture the essence of Iraq’s rich culinary heritage. For the launch campaign, the brand partnered with Awkward.

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6thStreet Leverages Gupshup to Achieve 8x Marketing ROI

Regional fashion powerhouse 6thStreet has achieved a significant 5-8x return on ad spend (ROAS) through its partnership with Gupshup, the world’s leading Conversational AI Engagement platform. This underscores the transformative.

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